The Brazilian Sugarcane Industry Association invites ALLCOT to host a presentation at a São Paulo event
ALLCOT Group is gaining further traction and recognition in South America where Sebastian del Valle, of ALLCOT, and the company’s South American partner Rangel Romão, from Atlantica Simbios, were invited by The Brazilian Sugarcane Industry Association (UNICA) to introduce ALLCOT and its services to the Association members in São Paulo, Brazil.
An extensive guest list consisting of members from 104 companies were in attendance, including larger players such as Odebrecht, Bunge, Louis Dreifus and Cosan.
Del Valle and Romão spoke mainly about two issues. First of all, many of the Brazilian sugarcane industry participants have developed carbon projects to support transition to more sustainable business practices, but have been left in a position where they have found it challenging to monetize their investment and access the carbon finance the sustainability upgrades require. This is where ALLCOT comes in to the picture as a strategic partner. With the experience and expertise in the primary and secondary markets, ALLCOT is able to provide access to liquidity.
Secondly, it has been evident that many of the environmental initiatives undertaken by both project developers, as well as, the sustainable companies, have not been publicized effectively, taking a part of the drive away from the projects attractiveness in the carbon markets.
Del Valle introduced ALLCOT initiatives that have been designed to raise not only awareness but also improve the profiles of these initiatives through marketing tools developed specifically for the purpose. One of the new tools developed by ALLCOT is offering to their customers: the creation of a dedicated web presence, which focuses on the sustainability initiative. This provides a hub for the sustainability initiative that can coordinate the communications, disseminate and archive all project information and updates to existing and new stakeholders. It hosts project data and images as well as tools for retail sales for further supplement revenue streams for the project, a news section and if required, even an online store to enable sales of sustainable merchandise and services.
The Brazilian Sugarcane Industry Association (UNICA) is the largest organization in Brazil representing sugar, ethanol and bioelectricity producers. It was created in 1997, following a consolidation process involving regional organizations in the State of São Paulo after government deregulation of the sugar and ethanol sectors. UNICA members answer for more than 50% of all ethanol produced in Brazil and 60% of overall sugar production.